Case study
Accion Labs: Onboarding Video for the Prague Office
The Prague office of a technology company needed an onboarding video: a new colleague should come away knowing what each team in Prague does and who to turn to. Real people from the company speak, not actors, and their marketing team has to approve the video before it is shared.
Industry
IT and software
Before
No video that showed the company from the inside
After
Main film, vertical cut and standalone interviews
Impact
One shoot, outputs for onboarding and social media
Material
Previews
1 film from the shoot.
Solution
Interviews filmed in the office in Prague Pankrác: HR, sales management and developers explain in their own words what their team does. Speakers carry name tags in the video. One shoot produced a main film, a vertical cut for social media and a standalone interview with each speaker.
Results
Key results
- Main film with speaker name tags
- Vertical cut for social media
- A standalone interview with each speaker
- Final cut approved by the client and its marketing team
Case study
I want a similar result
You give me the goal, I map the route without the commodity fluff.